Rory Dudley

This is Rory Dudley.
His Smile is an Inspiration!

One minute he’s Skateboarding down a hill, the next, blood is pouring from his eyes and ears. Then he begins having seizures, swallowing his tongue and nearly dying on the spot. If not for the fast action of his Friend Rahj and the paramedics that rushed to save his life, Rory would be gone. 7 days later Rory awoke from a coma, some of his skull had been removed and reattached. He had to learn to walk and talk again. All for what? Not wearing a Helmet? No one ever thinks it will happen to them and then it does!

There is this INSANE perception in core-skateboard-culture that Helmets are uncool, restrictive or symbolic of weakness. How deep the ruts of tradition and conformity go. But what the hell does cool have to do with Health, Vitality or Fun? Absolutely Nothing! And who exactly is selling this image and why? And what do they have to gain from it? Restrictive? Brain damage or death is far more restrictive than wearing a helmet. Weak? Try having your Loved-Ones have to feed you for the rest of your life because you are incapable of lifting a fork. The core-skateboard-industry is selling an image of cool and that is NOT cool. Being Cool is Thinking for Yourself, shrugging the image they’re selling from your burdens and Protecting Yourself by Wearing a Helmet.

The Helmet Revolution Must and Will start with the Participants, the Skaters Themselves. Stop looking for a cue from your favorite pro, magazine or company. The skate-media and industry will never allow such a trespass upon the image they are selling. The only reason you don’t wear a Helmet now is because the skate-industry and media haven’t given you permission yet.

Rory was lucky. He has been given a Second Chance at Life! He doesn’t plan on wasting it. It is Rory’s Dream, Focus and Loving Hope that no one else has to ever go through what he has, when it could so easily be prevented. That’s a Dream worth Sharing.